"Ultimate simplicity leads to purity," says Jiro about why he insists on simple, unadorned sushi.
This same spirit of pursuing the essence of one's craft is why the teas that our grower–artisans make are all variations on the same simple theme.
Why no fancy blended teas? Because it is unadorned tea that brings us closest to the essence of tea.
No decoration. Nothing extraneous. Just sushi. (And tea, too, of course.)
—Mellow Monk
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