Wednesday, February 10, 2010

Green tea market keeps on chooglin'

According to Global Industry Analysts, the global market for green tea will exceed 1.2 million tons by 2015.

GIA doesn't say how big the market is now — you have to buy the full report to find that out — but any way you slice it (or steam it or roll it), 1.2 million tons is a lot of tea.

I took this photo last summer at the estate of one of our growers in Kumamoto.

—Mellow Monk

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